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Stuart Maister

Strategic Narrator, Coach and Facilitator

Stuart’s career as a journalist led him into helping organisations to build their own compelling strategic narrative. His work as an on-air reporter for the BBC, Sky News, ITN and ABC Australia taught him how to build a simple, clear, sharp story that gets attention in a noisy world.   For businesses, this is mission critical for the delivery of an effective strategy. It aligns teams and demonstrates clear leadership. It connects leaders to their own purpose and vision.

Stuart helped us to develop a unique programme for HR leaders, where they create their own strategic narrative.  Clarifying, positioning and ‘selling’ an HR strategy so that it will be embraced by the business is particularly complex, and yet vital to success.  Where does HR fit in to the over-arching business strategy?  Stuart enables HR leaders to define and articulate clearly the story of change which gets buy-in from business leaders and provides clarity and direction to the teams involved.

Stuart has led three award-winning communications businesses, working in PR, marketing, employee engagement and investor relations.   He coaches, consults, writes speeches, moderates conferences and client round tables, and his challenging, journalistic style is refreshingly energizing.